CHARTER DIGITAL MEDIA EXPANDS RELATIONSHIP WITH RMS NETWORKS Upgrades Digital Networks with rVue, RMS' Ad and Content Serving Technology
Charter Digital Media selects RMS Networks' rVue application to manage advertising and high quality content for it's Out-of-Home Network consisting of 4,700 outlets and nearly 50,000 screens in highly visible locations such as South Street Seaport, Times Square and thousands of retail venues.


    /Broadcast News Articles/ - NEW YORK, NY, July 08, 2008 - Charter Digital Media (CDM) the national sales management, marketing and consulting firm to digital media and out-of-home networks, has expanded its relationship with RMS Networks, Inc. by selecting rVue, RMS' ad and content serving technology for its out-of-home networks.

Currently, CDM represents national, regional and local digital media and private television networks for mass audiences, automotive retail, healthcare, sports entertainment facilities, shopping mall and in-store advertising. Prior to adopting rVue, CDM delivered and managed their client's advertising content via the Internet, satellite and DVDs. With approximately 50,000 screens in over 4,700 venues in locations like the NY Port Authority/Times Square, South Street Seaport, Casino Channel Network, OnTrack Network and thousands of retail outlets, CDM was searching for a technology that made managing their expanding network simple while bringing in revenue.

"We are fortunate to manage some of the most desirable digital signage networks in the country. Our clients deserve the finest options available, so our technology partners must be effective, reliable and offer us only best-in-class solutions," notes Terence J. Kollman, President & CEO of Charter Digital Media. "RMS has been a leader in this space for years. rVue is the first solution that truly enabled us to easily manage networks while bringing in revenue. It was a natural decision to bring the most powerful innovation we could find to our clients."

RMS Networks, Inc. has been the leading digital media and marketing agency for over 12 years. Earlier this year, the company launched its proprietary rVue application - a revolutionary solution that allows retailers or content managers to control in-store video programming with drag-and-drop ease. Selecting from thousands of product segments, advertisements, instructional videos and other content, programming then downloads via the Internet.

"Charter Digital Media manages some of the most visible outlets in the industry and needed a solution that was reliable, powerful, yet easy to manage," said Jason Kates, Founder and CEO of RMS Networks, Inc. "CDM's outlets are high-traffic and very attractive to advertisers. With rVue, CDM now has the option of pulling in additional advertising revenue for its clients as well as driving sales through content messaging. It is a win-win for all."

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